Using Social Media to Enhance Your Business, Blog or Website

Search engine optimization (SEO) has been big business for the past several years.  However, social media optimization (SMO) is a fairly new field.  As such, there are many avenues for increasing your social media presence that you may not have heard about.  Using social media to promote your blog, business or website is a growing trend that can help you achieve success more easily and quickly than ever before…if you know what you’re doing.

Building a Following Can Be Tricky

You can certainly just jump into social media with both feet and hope for the best.  It might not work very well, but you’ll certainly learn what not to do with your social media accounts!  On the other hand, you could hatch a plan to build your following, do your research and make a big splash on social media platforms.

It’s important to think about the impact you want your social media integration to have on your endeavor.  Are you looking to attract readers and subscribers?  Do you want to sell a real-world product, or are you offering an online service?  Do you just need to boost the traffic visiting your site?  These are important questions to ask and answer before you decide how to proceed.

Tips for Gaining Followers

If you have no experience in the realm of social media, it might be best to follow a few of the following tips to increase your chances of success.

  • Buying followers – If you’re looking to buy 1,000 Instagram likes, you’ll need to make sure you’re dealing with a reputable service.  The same goes for trying to buy Twitter retweets, Facebook shares, YouTube views or other social media packages.
  • Use hashtags the right way – Hashtags are important in attracting new followers.  If you use hashtags that don’t have anything to do with your content, you’ll drive followers away, which is exactly the opposite of what you want!
  • Keep your followers entertained – Interacting with your followers will allow you to extend your social media reach.  Don’t neglect your followers; interaction is important.

Using Social Media to Build Your Brand

With the rising importance of Google algorithms in search results, gaining followers on social media platforms is more useful than you might think, especially if you’re trying to build recognition of your brand.  Without a solid following, you’re just not going to see the results that you might expect from social media integration.  It can be incredibly frustrating to try to build a decent following from scratch, though, so looking into services that provide guaranteed followers is a wise decision, even if you choose not to go that route.

Using Social Media as an Advertising Strategy

There are a lot of great reasons to improve your presence on social media sites like Twitter and Instagram.  The more followers you have, the more you’re going to gain.  It’s important to appear legitimate, so you might end up having to buy Twitter retweets to extend your reach in the early stages of your social media campaign.  If you’re trying to boost your presence on Instagram, you can look into your options to buy 1,000 twitter followers or more, depending on your needs.

Here are some important tips to keep in mind when building your social media following:

  • Be professional and proactive when handling your account.  Remember that your profile may be your first exposure to potential clients, readers or consumers, so it’s important to make a good impression.
  • Don’t flood your followers with messages.  Update your account at a set time every day or every few days.  No one wants to follow someone who posts multiple times every day.  Over-posting can alienate followers, so be careful.
  • Be creative!  Humdrum posts and photos won’t grab anyone’s attention, and may actually harm your brand.  Post the good stuff, not the mundane stuff, and watch followers flock to your profile.
  • Use hashtags properly.  Don’t just add random hashtags that have nothing to do with the content you’re posting.  Followers will drop like flies if you continually use irrelevant hashtags.
  • It can be daunting to start building a following for your brand.  Don’t give up and don’t get discouraged.